

Forget seconds, even after 5-10 minutes, the product still seems to be sitting on the skin and not getting fully absorbed. The brand does say that the product takes a few seconds to get absorbed. Post application, the product seemed to stay on the skin and not get absorbed. Since, it was to be a replacement of the Drunk Elephant C-Firma Day Serum, I went with AM application. Is it effective? The box said that the product can be use AM or PM. This goes away in due course.Įfficacy: All promises, ingredients aside, this is the true test of a product. The first couple of applications cause your skin to tingle and feel like a slight burning sensation. However, you can feel the powder under your finger tips and on your skin. There are other skin care ingredients added to the mix – including 2% HA – Hyaluronic Acid (which is known to bind moisture to skin – keeping it sort supple and hydrated).Īpplication: When you apply the product, it spreads easily because the base still feels like a lotion. The product is supposed to remain stable and at the same time, provide maximum impact. So, for this product – The Ordinary decided to go without water or silicon. However, the silicon molecules may actually entrap the Vitamin C molecules and render it ineffective. The alternate is using a silicon base which gives the Vitamin C a fab texture and is easy to apply. Vitamin C is dissolvable in water – so Vitamin C suspension in water makes it extremely easy to absorb however, it is equally easy to oxidise as well. A normal Vitamin C Serum has the Vitamin C suspended in water or silicon base. What’s the story on it? The Ordinary uses L-Ascorbic Acid – one of the most effective moms of Vitamin C. While this could be an issue for someone who isn’t comfortable/aware of ingredients and what role each one has to play in their skincare, it is still a welcome change for the rest of the skincare-obsessed people. Their products don’t have fancy names, they don’t make fancy claims, they don’t do fancy jargons, they don’t try to sell you this “uhmazing new revolutionary patent-pending ingredient”! All their packaging, descriptives, talk, website – everything is based around tried and tested ingredients. The Language: This again is the key here. This means, there is less money wasted on the frills.Ĥ.


The packaging is basic and “ordinary” (pun intended). How does that make a difference? All the Ordinary products come in these simple glass bottles – except the Vitamin C suspension which is in a tube. Niod and Hylamide are some of the other web brands under the Company’s umbrella.ģ. The Ordinary is just one of the lines that the parent Company Diciem has under their belt.
